From product concept to international market readiness.
MFN Group is developing proprietary cosmetics and personal-care concepts for international markets, with an initial focus on sun-care products.
Supported by specialised expertise in cosmetic formulation and product development.
Our cosmetics activities combine product conception, formulation coordination, ingredient sourcing, packaging development, brand creation, regulatory coordination and commercialisation planning.
Rather than operating an internal manufacturing facility, MFN Group coordinates development and production through selected external laboratories, testing providers and qualified contract-manufacturing partners. This model allows specialist expertise to be matched to the requirements of each product and target market.
Products and brand concepts are being developed with multi-market commercialisation in mind. Market-specific regulatory, safety, claims and labelling requirements are to be assessed with qualified external specialists before launch.
How we bring a concept to market
Product concept
Define the consumer need, product positioning, target markets and desired performance profile.
Formulation coordination
Translate the concept into a development brief and coordinate suitable formulation expertise, laboratories and testing partners.
Ingredient sourcing
Identify suitable cosmetic raw materials, functional ingredients and supplier relationships.
Packaging development
Evaluate primary packaging, secondary packaging, compatibility, aesthetics and commercial suitability.
Testing & regulatory coordination
Coordinate appropriate stability, compatibility, safety and performance testing together with market-specific regulatory support.
External manufacturing
Select and coordinate qualified OEM and contract-manufacturing partners.
Brand & commercialisation
Develop the brand, positioning, market-entry approach, distribution strategy and licensing opportunities.
Full development scope
- Proprietary product development
- Sun-care concepts
- Personal-care concepts
- Formulation coordination
- Cosmetic ingredient sourcing
- Raw-material evaluation
- Packaging sourcing
- Packaging development
- External laboratory selection
- Testing-partner coordination
- Contract-manufacturer selection
- OEM coordination
- Regulatory coordination
- Brand creation
- Brand licensing
- Product commercialisation
- International distribution development
Current Focus: Sun Care
MFN Group is currently developing a proprietary sun-care concept intended for several international markets. The project is in development and includes ingredient evaluation, formulation coordination, packaging assessment, external-partner selection and brand planning.
This project is in development. It is not yet launched, clinically proven, approved or available for sale. No medical or quantified performance claims are made.
Partnering with ingredient, packaging and manufacturing specialists.
MFN Group welcomes discussions with qualified cosmetic raw-material suppliers, packaging providers, formulation laboratories, testing specialists and contract manufacturers whose expertise may support current and future product-development initiatives.